Direct

An exclusive platform that connects producers and roasters in direct partnerships, ensuring exceptional quality, transparency, and profit sharing, with only the most qualified farms in our network.
Quality coffees worldwide, EXW, FOB, CIF, DAT. Quality coffees worldwide:
EXW, FOB, CIF, DAT.

How it

All Began

In 2021, the Nucoffee Direct project took its first steps with just 10 farms. Today, we pride ourselves on having over 100 farms, covering approximately 60,000 hectares.

Nucoffee Direct is the embodiment of our commitment to producing high-quality coffee, representing about 20% of the total production from these 100 properties.

This translates to a potential of 10 to 15 thousand sacks of coffee with an impressive score of 84 points or higher.

About Us

What were the motivations

Behind the Creation of Nucoffee Direct?

Nucoffee Direct was conceived from the need of producers seeking quality and aiming to establish direct contact with roasters. Similarly, it meets the interests of roasters valuing the establishment of solid relationships with producers.

The project was designed as an advanced service platform, intending to assist coffee producers in enhancing the quality of their products through cutting-edge processes and technologies.

Furthermore, Nucoffee Direct aims to connect these producers to the specialty coffee market, adding value to their harvests and operating under a profit-sharing model.

Moreover, Nucoffee Direct has a branch in the United States, known as Nuselect, playing a crucial role in the final connection with the American market.

About Us

How does this
Model Function?

Nucoffee Direct operates through specialized technical teams in each region of the program. These teams include Cerrado Mineiro, coordinated by Luis Salvio, Mantiqueira de Minas, Campo das Vertentes, Sul de Minas with Diogo Westerich, Alta Mogiana, and Serra da Canastra with Diego Macedo.

These teams offer pre and post-harvest guidance, plan processes to enhance coffee quality, and monitor the harvest, ensuring the ideal grain maturation level. Various methods such as Black Honey and Artisans are applied during the process. Throughout the harvest, we provide support through technical visits and online assistance.

After harvesting and storing the beans in our warehouses, we conduct sensory evaluations. Coffees scoring above 84 points are eligible for an exclusive offer to producers. This offer includes an initial value, paid immediately to the producer for their coffee, and a second value, termed as "transfer value." This "transfer value" corresponds to 50% of the profit obtained after the coffee sale.

About Us

What are the main processes worked

On in This Program?

At Nucoffee Direct, we apply various processes to enhance coffee quality, including:
Brazilian Coffees

Different Honeys

Such as yellow honey, red honey, and black honey.

Brazilian Coffees

Natural Coffees

Highlighting the authenticity of the beans.

Brazilian Coffees

Anaerobic Artisanal Fermentation

A craft method resulting in unique flavors.


This approach enriches the variety of flavors and characteristics of the specialty coffees offered in the program.

Frequently

Asked Questions

I purchased the coffee and want to know the farm that is part of direct, is it possible?

If you acquired our coffee, we're pleased to offer you the opportunity to visit the farms that are part of the Nucoffee Direct program, including the one from which you purchased the coffee.

The Nutrade Brasil team is ready to welcome you to a unique immersion experience in the origins of your coffee. Furthermore, we contribute to help with the costs associated with this visit.

Details of the costs and arrangements will be discussed and adapted to meet your preferences. It's an exciting opportunity to strengthen ties with the farm and understand the entire process, from cultivation to the cup. To learn more, please contact NuSelect.

How do we select participants?

At Nucoffee Direct, we carefully choose participants. They are producers who are already dedicated to cultivating specialty coffees or aspire to do so.

Additionally, they must demonstrate a willingness to establish connections in the international market, highlighting their distinctive characteristics, and sharing their stories.

The partnership with Nutrade is fundamental in this selection process.

How to purchase coffees from nucoffee direct?

To purchase coffees from the Nucoffee Direct Project, simply follow these steps:

1. Contact the Nucoffee US team and request the list of offers. This list contains detailed information about the lots, including sensory profile, notes, and prices.

2. Request samples of the lots that best suit your preferences. These samples will be sent directly from the source so that you can assess the coffee's quality.

3. If you wish to purchase any of the lots, they will be included in the next shipment and available at the main warehouses as listed below.

These simple steps ensure that you have access to Nucoffee Direct's high-quality coffees conveniently and in a personalized manner.

I purchased the coffee and want to know the farm that is part of direct, is it possible?

If you acquired our coffee, we're pleased to offer you the opportunity to visit the farms that are part of the Nucoffee Direct program, including the one from which you purchased the coffee. The Nutrade Brasil team is ready to welcome you to a unique immersion experience in the origins of your coffee.

Furthermore, we contribute to help with the costs associated with this visit. Details of the costs and arrangements will be discussed and adapted to meet your preferences. It's an exciting opportunity to strengthen ties with the farm and understand the entire process, from cultivation to the cup. To learn more, please contact NuSelect.

As a roastery, what do i gain from purchasing coffees from the direct project?

By choosing coffees from the Nucoffee Direct Project, you benefit from more than a simple commercial transaction:

1. Direct Sale: Have the security and quality of a direct sale from the farm to your roastery.

2. Marketing Material: Access valuable content, including the producer and farm's history, which can enrich your brand's narrative.

3. Sensory Consistency: Ensure year-on-year consistency in coffee sensory profiles with continuous support from our technical experts.

4. Guaranteed Supply: Develop your brand with the reassurance of a constant and reliable supply.

5. Access to Origins: Have the opportunity to visit farms directly, connecting with the origins of your coffee.

6. Quality Report: Receive a differentiated quality and sensory report, providing confidence to your customers and in-depth knowledge about your coffees.

These benefits strengthen not only your ability to provide high-quality specialty coffees but also enrich the story behind your offerings, building strong relationships and differentiating your brand in the market.

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