Our Mission
Driven by shared values and core commitments, we strive to engage, inspire, and expand a sustainable global specialty coffee community. Through collaboration and dedication, we aim to bring positive change to the coffee industry.
NuSelect proudly
Represents Nucoffee's
NuSelect proudly represents Nucoffee's commitment to excellence in the American market. Born with the mission of handpicking the finest coffees for every roasting and application, we also curate projects supporting advancements in the coffee industry and the creation of innovative products.
Extensive Network of Captive
Producers in Brazil
Benefiting from our extensive network of captive producers in Brazil, boasting over 4,000 properties, we offer exceptional quality with year-to-year consistency.
With a dedicated field team and reliable batch control systems for producers, all our coffees and blends come with complete traceability.
At NuSelect, you have the flexibility to choose the coffee that best suits your needs from one of our warehouses closest to you, or we can directly import it from Brazil to your facility.
Why NuSelect?
Unleash The True Flavor of Brazil
As Brazilian coffee specialists, we serve as the perfect bridge between producers and roasters. Our relentless pursuit of exceptional quality and consistency caters to even the most discerning palates.
Collaborating on innovative projects with local producers ensures that each cup tells a unique story. With coffee spots strategically located across the United States, we are conveniently positioned to meet your needs.
Our comprehensive platform connects you to a vast network of Brazilian producers, offering traceable and high-quality coffees, both blends and single origins.
Moreover, we provide various selling options, including FOB or CIF, to make the process even more convenient.
Uncover the authentic taste of
Brazilian Coffee.
Join us today!
Specialists in Brazilian Coffee
Tailored projects for different products to meet roasters' needs
Over 4,000 producers on our platform
Years of experience in the industry
Impressive number of exported coffee sacks
Satisfied customer base
Connecting producers and roasters for seamless partnerships
Commitment to quality and consistency
Collaborative development of projects with coffee producers
Our products available in various spots across the United States
Extensive platform of coffee producers in Brazil
Tracing both blended and single-origin coffees for transparency
Flexible selling options, including FOB or CIF arrangements.
Warehouses
Where we are
4K+
farms on the platform12+
producing regions in Brazil6+
ongoing projects500K+
bags received yearAbout our
Philosophy
Our Vision
At NuSelect, we envision a world where specialty coffee reaches new heights of effectiveness, authenticity, and dynamism. Our mission is to give voice and substance to the limitless possibilities within the specialty coffee industry on a global scale.
Our Core Values
1. Relevant Member Value: We prioritize our members' needs and aspirations. We provide world-class events, education, research, and standards that empower them in the specialty coffee value chain. We promote inclusivity and adaptability, amplifying the voices of all stakeholders.
2. Sustainable Coffee Industry: Advocating for a sustainable coffee industry is at the heart of our mission. We forge collaborative partnerships that prioritize equity, mutual benefits, and positive impact throughout the coffee supply chain. By addressing social issues proactively and allocating dedicated resources, we work to create a lasting and positive difference.
3. Community of Communities: Diversity and local uniqueness are central to our ethos. We foster a sense of global community while appreciating and embracing unique local characteristics. Our goal is to strengthen coffee communities by promoting development, communication, and sharing opportunities within and among them.
4. Best People: NuSelect recognizes the strength that diverse perspectives bring. We champion representation across various dimensions, such as race, gender, age, nationality, and more. Our volunteer leaders and staff are committed to creating an informative, inclusive, and mutually supportive environment for all members.
5. Ethical Operation: Integrity is the foundation of our business practice and nonprofit governance. We adhere to local regulations, demonstrate unwavering dedication to our commitments, and maintain transparent communication. Accountability, aspiration, and active member engagement drive us towards continuous improvement.
6. Respect for the Individual: At NuSelect, we cultivate discrimination-free and harassment-free safe spaces for personal and professional growth. We recognize the unique privileges, backgrounds, and experiences of each member, ensuring that every voice is respected and heard.
Join NuSelect in our journey to revolutionize the specialty coffee industry. Together, let's explore new horizons, create lasting connections, and elevate the world of coffee to extraordinary heights.
Discover
Our Team
Guto Rizental
Manager and Commercial Director
Guto Rizental
guto@nuselectcoffees.comGuto Rizental is a veteran in the world of coffee, whose passion and expertise have been pillars at NuSelect since 2018. Starting his journey in coffee in 1994, his experience spans from farm operations to executive roles in the Cerrado Mineiro Region.
In his role at NuSelect, representing the Nucoffee platform in the USA, Guto connects over 4,000 Brazilian producers to the American market, ensuring the excellence and innovation that define our products.
A dedicated leader, he is a key player in the company's mission, promoting the quality and traceability that our customers expect in every cup of coffee.
Brhenda Del Caro
Sales Executive
Brhenda Del Caro
brenda@nuselectcoffees.comBrhenda Del Caro, a bachelor in International Relations, plays a vital role as a Sales Executive at NuSelect.
With experience in customs clearance for exporting ornamental rocks and importing wines to Brazil through a Brazilian e-commerce platform, she possesses a solid understanding of the intricacies of international trade.
She leverages her expertise to foster relationships, identify market opportunities, and facilitate commercial transactions, contributing to NuSelect's ongoing success in the competitive green coffee market.
Therefore, Brhenda is the person you'll talk to at NuSelect when it comes to buying coffee and learning more about it.
Luiza Kiffer
Seller
Luiza Kiffer
luiza@nuselectcoffees.comWe’re thrilled to introduce Luiza Kiffer as the newest member of our sales team. A graduate of the University of Vila Velha, Luiza brings solid experience as a project consultant at EJUVV, where she was responsible for business planning and UX design development, showing an innovative and client-focused approach in all her projects.
Beyond her talent in business and design, Luiza has an artistic side that complements her versatility—she plays both piano and ukulele, showcasing her commitment to excellence and creativity. We’re excited to see how her diverse skills will enrich our team, bringing fresh perspectives and enthusiasm to our sales department. Welcome, Luiza!
Emanuelly Rangel
Logistics Executive
Emanuelly Rangel
emanuellyrangel@nuselectcoffees.comEmanuelly Rangel, Logistics Executive at Nucoffee, brings with her a passion for international trade and logistical efficiency, standing out for her pivotal experience at the Coffee Trade Center in Vitória, a reference in the coffee market in Espírito Santo, Brazil.
With a background in International Relations, Emanuelly has broadened her horizons in the coffee sector, refining her understanding of the market, logistics, and international trade.
Her unwavering commitment to operational excellence and sharp communicative skills position Emanuelly as a dedicated employee committed to success in the coffee industry.
Therefore, when in need of services related to Delivery Orders, samples, and shipments, Emanuelly is the go-to person you can rely on.
Wellington Júnior
Finance Executive
Wellington Júnior
wellington@nuselectcoffees.comWellington Junior is a bachelor in International Relations who currently serves as the head of the finance department at NuSelect.
As a recent graduate, he has acquired analytical skills and a deep understanding of global dynamics, making him particularly qualified to deal with financial complexities in an international context.
As the overseer of NuSelect's finance department, Wellington is responsible for supervising the company's financial operations, including budgeting, invoices, financial reporting, and risk analysis.
Therefore, Wellington is the person in charge when it comes to NuSelect's finances.
Mharlon Saramela
Marketing
Mharlon Saramela
mharlonsaramela@nuselectcoffees.comMharlon Saramela, a student majoring in Computer Engineering, serves as Marketing at NuSelect.
He gained experience working in the marketing department of a junior enterprise and participating in extension projects within the university.
He collaborated with Petrobras on the Petrobras Socioenvironmental Program, Citizenship Networks (RdC), as a UI Designer and communication professional, which provided him with a solid knowledge in the field of design and communication.
This expertise is utilized to create impactful visual experiences and strengthen NuSelect's online presence. Therefore, he is the ideal person at NuSelect to ensure a unique visual experience when purchasing coffees and learning more about the brand.
Wilian Santos
Administrative Assistant
Wilian Santos
wilian@nuselectcoffees.comWilian Santos is a dedicated Administration Technician with significant practical experience in various industries.
From 2017 to 2019, Wilian served as an administrative assistant at the Espírito Santo Energy Company, where he developed fundamental skills in administration and process management.
More recently, from 2022 to 2024, he worked on the production line at Petrobras, gaining valuable experience in industrial operations and enhancing his teamwork and problem-solving abilities.
